The past two years have brought a flurry of changes to the Human Resources role, particularly in the area of recruitment. Finding talent looks a lot different these days, especially if you’ve embraced the remote/hybrid work-life. Shifts like hiring across states and even across countries are spurring a number of new trends in how companies find and onboard employees. In this article, we highlight the top 5 most dynamic trends for the future of recruitment.
1. Predictive Analysis
Predictive analytics use AI technologies, such as machine learning, to crunch large amounts of data from multiple sources in order to form predictions. PA has been put to work across a number of industries, from finance to fashion to manufacturing and more. Now, we expect it to be increasingly deployed in recruitment.
In theory, predictive analytics can help HRs find best-fit candidates based on more than just resumes and interviews. It takes a long, hard look at candidate behaviors and uses actual data to make predictions.
In turn, this will allow HRs to shorten the hiring timeline, fill positions faster, and snatch up quality candidates before someone else makes an offer.
Gamification is the next era of engagement. HRs are gamifying everything from orientation to training to meetings and more, and it’s showing promise in recruiting, too.
Integrating gamification methods into the hiring process allows HRs to get to know candidates. This might be through tests, assignments, or other activities that candidates complete as part of the interview. It also adds a tech-savvy image to your company, which may help you attract tech-savvy candidates.
3. Artificial Intelligence
Along the same vein of predictive analytics, artificial intelligence is making a growing splash in recruitment. HRs are increasingly having to find ways to do more with less — fewer resources, lower budgets, and smaller teams to disperse the workload. AI can help to fill these gaps in recruiting by assessing candidates during video interviews, for instance, which will shorten hiring timelines and improve candidate outcomes.
4. The Rise of Social Recruiting
Social media as a recruiting tool has become a new trend for companies and staffing firms. Recruiters are no longer sourcing only on LinkedIn or popular job boards, they are branching out their recruitment to Facebook, Twitter, Instagram, Tik Tok, and other platforms.
This makes sense, given that over 3.6 billion people have at least one social media account. Plus, platforms allow their users to share details such as geographic location, college degree, and occupation. This makes it easy for recruiters to filter their search options by high-level criteria.
5. Expansive Hiring Criteria
Speaking of hiring criteria, more companies are treating education and training as a second priority compared to experience and skills. We’re noticing a heavier emphasis on soft skills as a winning factor, as companies are realizing they can (and should) train for job-related skills but are unable to do the same for soft skills.
Hard skills make an office technically functional but soft skills make it a positive environment where employees feel respected and appreciated. The most favorable types of soft skills include but are not limited to communication, critical thinking, positive attitude, dependability, problem-solving, and work ethic.
Recruiting is a constantly evolving field, one that we continue to monitor to help you prepare for the changes ahead. For more insights, head back to the Virtual Coworker blog.